Mohebat Ahmadi
UX Designer & Researcher
Translating user insights into clear,
meaningful digital experiences through
research, systems thinking, and storytelling
Strong design alone isn't enough.
How you communicate your thinking matters just as much. I use qualitative research
to understand how users move through experiences, where they hesitate, and what they
need at each step, turning those insights into clear, intentional design decisions.
Featured Work
Streamlining Job Applications in Linkedin through Stronger Career Connections, Smarter Tracking, and Deeper Engagement
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Reduced cart abandonment by redesigning Etsy’s checkout to improve trust and product comparison
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Restructured ASLE’s resource hub to improve access for students, educators, and researchers.
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Designed EarthTrackers to help kids take meaningful climate actions through gamified challenges and tracking
How I Approach Design
UX Research & Strategy
Desk Research
User Interviews and Surveys
Personas
Journey Mapping
Competitive Analysis
Jobs-To-Be-Done (JTBD)
Prioritization
Usability Testing
UI & Visual Design
Wireframing
Low- to High-Fidelity
Prototyping
Responsive Design
Typography
Visual Hierarchy
Design Systems
Tools
Figma
FigJam
Sketch
Miro
Framer
Google Workspace
ChatGPT